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Overcoming Jet Lag, renamed The Cure for Jet Lag, is the first of a handful of books that Back2Press Books intends to republish in 2008", says Lynne W. Scanlon, Publisher. The Cure for Jet Lag was selected as the centerpiece around which to build our publishing imprint because The Cure for Jet Lag represents exactly the kind of book Back2Press Books is looking for —a book that sold 200,000 copies, but with potential for sales in excess of 2 million or even 20 million copies.
We know that millions and millions of international travelers who are suffering from jet lag are totally unaware that such a book had ever existed, and we've noticed that the old, out-dated version is like a collector's item, selling like hotcakes on the Internet at over seven times the original
jacket price.
Back2Press Books is all about finding previously published books with enormous potential—and marketing the daylights out of them
Two other formerly "hot,"—no, "very hot"—books are already in the pipeline as well.
An Open Invitation to Publishers and Authors
Tell Back2Press Books about your formerly "hot," now cold, books. If your book sold 100,000 copies and then fizzled before you could save enough money from your bonus or royalties to buy that new Lexus, fire off an email to Back2Press Books. We may just be as interested in talking with you as you are with us.
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